Deliver 10000 colour A5 flyers to all the houses around the ground a week before the home leg (get a few posters in the high streets, pubs and fast food shops) and you will drum up plenty of people if the flyer is good enough. Cost of getting flyers done £260 for decent glossy 300gsm weighted paper 2 sided colour, need 20 out of the 10,000 to come to the game to break even and then you have still hit the community Follow up with another flyer before the pre season friendlies and you should bring in new fans and probably a few advertisers. For play off flyer First side aboout the club, map, achievements this season, bit about the squad and huge box with date time oppo and costs of play off semi. Then PTO for Sponsorship opportunities, next seasons season tickets, hire of the bar, Danson Festival etc etc.

http://www.multicolourleaflets.com/index9.html 

Theres one place that does them but i am sure you could beat the price if you shop around, i wouldnt go for crap thin paper and one colour if you want to make an impact and look professional.

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